
The console market is more dynamic than it’s been in years.
#Insurmountable xbox Ps4
#Insurmountable xbox series
Anecdotally, I’ve heard from many readers that they’ve chosen to buy a new Xbox because of general fatigue from trying to buy the PS5, the more readily available Series S and the attractiveness of Game Pass.The Series X shortage is no longer as severe as it was, too. We can’t say for sure why Sony is having a harder time supplying PS5 consoles, but we do know that demand is far greater for the PS5, while at the same time Microsoft’s cheaper Series S has been much easier to find throughout last year and into 2022. Sony’s supply constraints have given Microsoft an advantage. “While console users represent the core of Microsoft's service, for example, its future growth will increasingly rely on converting non-console users through its streaming functionality,” wrote Ampere Analysis researcher Piers Harding-Rolls in a recent report on subscription gaming.Microsoft doesn’t need to outsell PlayStation if it can start to unlock new audiences on mobile devices and attract players with its cross-platform and quality-of-life features.
#Insurmountable xbox Pc
Because of Microsoft’s commitments to cross-save and cross-buy, players can take their libraries from Xbox to PC and even to mobile devices with cloud gaming.More important to Microsoft moving forward is growing Xbox Game Pass, which saw a 45% increase in subscribers over the last 12 months.While the sale of Xbox devices is roughly at the same pace of the Xbox One’s launch nearly a decade ago, Microsoft is less reliant today than it was back then on amassing a large console-only customer base. Microsoft has figured out a unique formula. Microsoft saw Xbox hardware revenue up 14% this past quarter compared with this time a year ago, and overall gaming revenue jumped 6% to $3.74 billion.Some estimates have Microsoft’s sell-in figure at between 10 million and 12 million units, compared to Sony’s most recent 17 million-unit milestone in February.We know the Xbox Series S and Series X consoles are selling faster than any previous generation of Xbox, according to Microsoft Gaming chief Phil Spencer.But the company is slowly beginning to release more data and talk more openly about the turnaround in its console hardware business. Microsoft has yet to release concrete console sales figures, and it hasn’t done so since it fell far behind Sony shortly after the launch of the Xbox One back in 2013. The new Xbox consoles are doing much better.

So what’s going on here, especially in the context of the seemingly never-ending PS5 shortage? Well, it’s a chip shortage story as well as one about Microsoft's multiyear strategy to better compete with Sony using the appeal of its Game Pass subscription and the cheaper Xbox Series S.

Then, during Microsoft’s earnings announcement on Tuesday, the company said Xbox had “taken share” against PlayStation for the past two quarters in a row. On Monday, research firm The NPD Group announced that Microsoft’s console recorded its best March sales figures in 11 years.
